America’s favorite convenience store chain is Quik Trip and a primary reason is that it’s clean. This is the result of a recent study performed by Market Force Information, a customer intelligence company. Market Force included 83 convenience store chains in the study and surveyed more than 5,000 customers.
Quik Trip placed first in both categories related to cleanliness. Quik Trip rated the highest in the “Clean Interior and Exterior” category and the “Clean Restrooms” category. Quik Trip places a big emphasis on having clean stores and consumers have taken notice. This is because customers like and go to clean places.
As you might remember, in one of our first posts we explained that Quik Trip has low turnover and is regularly voted as one of the best companies to work for in the U.S. We explained that one of the reasons is that Quik Trip stores are clean and employees like working in clean facilities.
The results are in…customers and employees like things to be clean!